[ THE ] PROBLEM WITH PERFORMANCE

Modern activewear relies on  a
century-old formula:

Petroleum-based Synthetics

Chemical Finishing

Sport

60%
of textiles now contain plastic
35%
of microplastics in the ocean from synthetic clothing
10000+
unregulated chemicals FOR the "athletic feel" of sportswear

60%
of textiles now contain plastic
35%
of microplastics in the ocean from synthetic clothing
10000+
unregulated chemicals FOR the "athletic feel" of sportswear

THE APPAREL INDUSTRY WANTS YOU TO BELIEVE THAT HIGH PERFORMANCE REQUIRES SYNTHETIC INTERVENTION. THAT MOISTURE-WICKING REQUIRES PFAS. THAT STRETCH DEMANDS PETROLEUM-BASED ELASTANE. THAT SOFTNESS NEEDS FORMALDEHYDE-LEACHING RESINS.

THESE MATERIALS ACCUMULATE.

TYPICAL STRETCH CLOTHES HAVE THE CAPACITY TO CONTRIBUTE TO WHAT SCIENTISTS CALL THE "BODY BURDEN" — AN AMASSING OF MICROPLASTICS AND OTHER BLOOD BARRIER CROSSING CHEMICALS THAT DISRUPT HORMONES, IMPACT FERTILITY, AND HURT COGNITION. THE CLOTHES MEANT FOR “PERFORMANCE” ACHIEVE ANYTHING BUT — ONLY WORSENED BY PROLONGED HEAT, WEAR, AND WASHING.

Our mission is to create clothing that
Works with your biology, not against it.
Performance that protects.

[ THE ] EDN STANDARD

Health enabled clothing
Clothes free of harmful materials,
chemicals, and manufacturing processes.

(A)

Performance through innovation
Expert construction that never
compromises on performance.

(B)

Complete transparency
Every material source. Every technical
process. Every third-party verification.

(C)

WE'RE PIONEERING THE NEXT GENERATION OF WELLNESS WEAR:

WHERE HUMAN HEALTH AND MATERIAL EXCELLENCE ALIGN.

EDN’S MISSION IS TO BRING CLOTHING INTO A HEALTHY FUTURE, COMBINING OLD WORLD TECHNIQUES AND NEW WORLD TECHNOLOGIES.

WE'RE PIONEERING THE NEXT
GENERATION OF WELLNESS WEAR:

WHERE HUMAN HEALTH AND MATERIAL EXCELLENCE ALIGN.

EDN’S MISSION IS TO BRING CLOTHING INTO A HEALTHY FUTURE, COMBINING OLD WORLD TECHNIQUES AND NEW WORLD TECHNOLOGIES.

JOIN US ON OUR MISSION

EXPLORE GENESIS

EDN is a premium anti-plastic apparel company committed to the development, health enabling clothing, principled with expert construction, transparent manufacturing, and real science.

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